Object Record
Images
Metadata
Object Name |
Ad, Magazine |
Collection |
Oil Museum of Canada Collection |
Catalog Number |
OMC 2025.009.008 |
Date |
01/07/1945 |
Description |
Maclean's Magazine advertisement for White Rose in a silver metal frame. The top of the ad says 'look forward to the better things of life!' Immediately in the foreground is a bush of white roses, and further back is a family in their front yard. There is a woman gardening by the road and two children and a dog are playing closer to the house. In the background is a white house with a brown roof and green shutters. The bottom of the ad reads 'the pick of them all - White Rose Petroleum Products - Canadian Oil Companies Limited.' |
Provenance |
This advertisement for White Rose petroleum products was in Maclean's Magazine on July 1, 1945. In 1901 the Canadian Oil Refining Company was formed in Petrolia, Ontario. By 1908 it was bought and renamed, Canadian Oil Companies Ltd. The rose logo was used for White Rose starting in 1939, replacing the old "Boy and Slate" logo. A competition was held for the design of the White Rose logo depicting the actual flower. In 1962 the company was bought by Shell Canada. |
Dimensions |
W-26.6 L-34 cm |
Search Terms |
Advertisement Canadian Oil Companies Limited Family Maclean's Magazine Magazine White Rose |